Articles from MERGE

MERGE, a leading marketing and technology agency, today announced it has acquired Blazer, a strategic consulting firm, as part of its ongoing growth trajectory and expansion of service offerings. This move marks the launch of MERGE’s new cross-functional offering, built to deliver scalable, integrated and insight-led solutions that address the complex needs of today's most dynamic organizations.

MERGE, a purpose-driven, full-service marketing and technology solutions company is pleased to announce Chris Esposito as its new Chief Financial Officer (CFO). Esposito brings over 17 years of exceptional financial leadership experience and is poised to lead MERGE’s financial strategy as the company continues to innovate at the intersection of health and consumerism.

MERGE, a leading hybrid marketing and technology solutions firm, today announced the appointment of Stephanie Trunzo as its new Chief Executive Officer. Previously a Senior Vice President and General Manager at Oracle, and a recent addition to MERGE’s board in 2024, Trunzo is poised to drive the company's growth at the crucial nexus of consumerism and health and wellness.

MERGE, an integrated technology and marketing services provider, is bringing the art of creating, sharing and joy of baking and decorating to life with the first advertising campaign for Wilton. Wilton, a leader in baking and decorating, debuted its bold new advertising campaign entitled “The Wonderful World of Wilton” today, marking a significant milestone in the brand’s ongoing evolution.

MERGE, a premier storytelling technology company, announced the appointment of Jim Weiss, the visionary founder and chairman of Real Chemistry, to its board of directors, effective immediately. Weiss's leadership in digital-first, tech-enabled marketing innovation will be pivotal as MERGE continues to pioneer the blending of sophisticated digital platforms with client-focused services.

Recent findings from "The Event Effect: Gen Z Retail Survey" conducted by MERGE, an integrated technology and marketing services provider, highlight the dynamic and influential relationship between live events and the spending behaviors of Generation Z. While Gen Z is generally known for being price-conscious, events can drive them to overspend impulsively. According to the study, a striking 85.8% of the 1,000 respondents admitted they exceeded their budget when attending events, with excitement and the event atmosphere playing a significant role.

Merge, a product integration platform that offers a suite of unified APIs to empower B2B SaaS organizations to seamlessly add hundreds of integrations to their product, has been named to the Forbes list of America’s Best Startup Employers for 2024, marking the company’s second consecutive appearance. This recognition comes weeks after Merge reported momentous company growth, most notably having grown its entire employee headcount by 57% in 2023.

Merge, a product integration platform that offers a suite of unified APIs to empower B2B SaaS organizations to seamlessly add hundreds of integrations to their products, announced today that its platform is available in Amazon Web Services (AWS) Marketplace—a digital catalog with thousands of product listings from independent software vendors (ISVs), data providers, and channel partners that helps simplify procurement, provisioning, and governance of software, data, and services.

Merge, a product integration platform that offers a suite of unified APIs to empower B2B SaaS organizations to seamlessly add hundreds of integrations to their apps, announced today that it has achieved 60% customer acquisition growth year-over-year. The company has added enterprise customers—including AuditBoard, FranklinCovey, and Calendly—as well as small-to-medium sized customers—like Semgrep, Insightful, and JupiterOne. This customer growth comes as more than four in five organizations (83%) cite product integrations as one of their top priorities in 2024, according to Merge’s State of Product Integrations Report.

Today, Merge, a leading product integration platform, released its first-ever State of Product Integrations Report based on a survey of 260 product managers and engineers.

MERGE, a premium storytelling technology company that promotes health, wealth and happiness, announced today the acquisition of the Adobe Workfront platform partner, Zee Jay Digital. This addition expands MERGE’s Adobe platform capabilities and makes MERGE more effective at managing content supply chains for clients.

MERGE, a modern marketing company specializing in storytelling and technology, announced it has been recognized as a finalist in the 2023 Medical Marketing + Media (MM+M) Awards. MERGE is being recognized for outstanding work in the categories of Disease Education Campaign and for the second consecutive year as an Independent Agency with Private Equity Backing.

MERGE released its Marketo reporting dashboards, consisting of visual summaries of marketing campaigns with drill-downs and trend graphs built into the Domo data experience platform. With 13 years of experience working in 2,000+ Marketo instances for global enterprises, MERGE empowers marketing operations teams through comprehensive reporting and data visualizations.

MERGE, a premium storytelling and technology company, today announced that it has appointed Libby Morgan as the organization’s first Chief Digital Business Officer, charged with leading the agency’s award-winning Experience, Engineering and Platforms (EEP) service offering. This comes just weeks after Stacey Hawes joined as Chief Performance and Data Officer, furthering MERGE’s commitment to drive client traffic and transactions.

MERGE, a premium storytelling and technology company, today announced that it has appointed Stacey Hawes as Chief Performance and Data Officer to lead the agency’s Performance Marketing, Strategy and Data service offerings.

MERGE, a leading provider of Full-Service Marketing, today announced the Boston location has earned Certified status for information security by HITRUST.

MERGE, a premium storytelling and technology company, is proud to announce that Kristen Henkins Ambegaokar, PhD, Medical Director, Life Sciences, has been named to MM+M’s fourth class of 40 Under 40 honorees.

MERGE, a premium storytelling and technology company, was recognized for their work in the healthcare marketing field at the 19th Annual MM&M Awards on October 6, 2022. The team took home Silver awards in two categories: Branded Website for Consumers 2022 for their work on Pain.com in conjunction with Boston Scientific, and Independent Agency With Private Equity Backing.

“The only constant in life is change.” - Heraclitus, Greek philosopher and food industry prophet.

MERGE, a premium storytelling and technology company, announced today that it has been named among the fastest-growing private companies in America, according to the 2022 Inc. magazine annual list.

MERGE, a premium storytelling and technology company, announced today that it has been named to the MM&M 2022 Agency 100. MERGE advanced four spots to number 15 in 2022.

MERGE, a premier storytelling technology agency focused on health, wealth and happiness, announced the appointment of Rick Schreuder as the new Executive Vice President, Business Development Leader in the firm’s West region. Rick will work closely with the business development leadership team to help grow MERGE’s health, wealth and happiness offerings, generating new business growth and adding new clients to the agency’s growing roster.

MERGE, a premier storytelling technology agency focused on health, wealth and happiness, recently welcomed Keith Turco as the new Chief Growth Officer. In this role, Keith will be primarily responsible for new business growth, adding to the company’s current growth trajectory as a recognized leader in marketing services.

MERGE, a premium storytelling technology company, announced today that socially conscious marketer, Justine Fedak, is joining the agency as Chief Marketing Officer and a member of the company’s executive committee. Justine will work with MERGE’s senior leadership to tell the many stories about MERGE’s clients, people and work.

MERGE, a premium storytelling technology company that promotes health, wealth and happiness, announced today the acquisition of the marketing operations company, Perkuto. This addition expands MERGE’s marketing operations platform capabilities deeper into the sales funnel by offering clients Marketo and Workato managed services.

MERGE, a premium storytelling technology company that promotes health, wealth and happiness, announced today the acquisition of the digital marketing consultancy, Blue Moon Digital, Inc. This move significantly enhances MERGE’s Performance Marketing capabilities to offer a full set of eCommerce solutions at scale and deepen the firm’s retailer vertical marketing expertise, combining content with commerce.

MERGE, a premium storytelling technology company, announced today that experienced veteran, Rob Powers, is joining the agency as Executive Vice President of the Financial Services practice area. Powers will be responsible for leading the agency's Financial Services accounts and bringing clients commercial solutions that drive traffic and transactions by merging storytelling and technology.

MERGE, a premium storytelling technology company, announced today that industry veteran and globally recognized leader, Nick Jones, is joining the agency as Chief Client Officer and a member of the company’s executive committee. Jones will work across MERGE’s practice areas to bring clients commercial solutions that drive traffic and transactions by merging storytelling and technology.